Brad Friedman

President

No two days are the same for Brad, City Paper’s President and CEO, and that’s the way he likes it. He loves working with his clients from across the country, many of which have been with him for over a decade. He is a chicken salad and yacht rock connoisseur. Both of those at the same time please!

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The Wheeler-Dealer

Affectionately known as the "Bag Man," Brad has built a reputation as the go-to expert for bags and retail packaging solutions. When he's not helping clients bring their brands to life, he enjoys staying active, prioritizing health and wellness, traveling, and cheering on Alabama football. His favorite role, though, is spending time with his wife, Stephanie, daughters Emily and Zoe, and their Goldendoodles, Oliver and Sadie—especially if it involves a tennis tournament or gymnastics meet.
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Snapshots from Brad

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