Spring is a time for April showers and May flowers. The change of season brings picnics and farmers markets. It’s peanuts and cracker jacks with hopes of home runs. And counting the minutes during the work day until your toes are in the grass, the dirt or the sand for that needed break from winter (and being cooped up in your office).
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The plastic shopping bag was once a staple in our society. Choosing plastic bags at the grocery store was a no-brainer and even felt like the eco-friendly decision over the paper bag. In actuality, the plastic bag is no better, and quite frankly, the impact on the environment over time is more detrimental than our society could have planned.
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Imagine this, you’re sitting in the backyard with friends and family, the smell of charcoal and bug spray fill the air, the tiki torches flicker as the sun begins to set. Your neighbor reaches into the cooler to retrieve another cold one as the burgers sizzle. Now come back to reality for one second and think about how many details your brain put into that scenario.
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Being eco-friendly is not just a fad that some companies are adopting. For most, it’s becoming a priority and an integral aspect of how they operate. Maintaining environmentally friendly practices and reducing your carbon footprint can allow your business to help preserve our planet.
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Everyone has that dream beach destination. The warm, white sand beaches packed with people soaking up the sun in beach chairs just at the water’s edge.The smell of suntan lotion mixed with the salty air. Kids playing beach games while running between people brushing the sand off of their towels. This is prime real estate for your brand to be seen and with so many branding opportunities, you can cover almost every aspect of someone’s beach experience.
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Getting on the green may be the goal of golfers, but it’s also ideal for every sponsor. The green is where a majority of the spectators will gather, so it’s no surprise that this is the main stage for those with branded materials to be seen. It’s one thing to get your name on the green, but are you making the most of this opportunity? By utilizing different mediums, you can better your chances of being remembered once you’re seen.
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Golf tournaments are usually flooded with branding and product placement. Everything from signage to course barriers have a company’s logo plastered all over the area. According to Statista, the U.S. golf economy has an estimated size of about $70 billion U.S. dollars. The core segments, such as golfer supplies, endorsements, tournaments & associations and charities had an economic significance to the value of around 43.5 billion U.S. dollars.
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An office can be a place where eco-friendly dreams go to die. Think about it, styrofoam coffee cups, piles of non-recycled paper, and plastic water bottles that get thrown into the trash. Okay, take a step back for a second and breathe, because it’s going to be okay. It doesn’t have to be this way.
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Whether it’s a charity couples game or a Pro-Am qualifier, golf events can draw a crowd. According to the Golf Tournament Association of America (GTAA), there are over 800,000 golf tournaments held annually, and while the average event only raises about $5,000, the bigger events can raise up to $300,000.
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